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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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08355_Field_TCGG T120.txt
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1996-04-10
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792b
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16 lines
Wilson : We simply asked them: What did you see in
this film?
Question : Not what did you think ?
Wilson : No, what did you see?
Question : How many people were in the viewing
audience of whom you asked this question?
Wilson : 30-odd.
Question : No one gave you a response other than
“We saw the chicken”?
Wilson : No, this was the first quick response “We
saw a chicken.”
Question : They did see a man, too?
Wilson : Well, when we questioned them further they
had seen a man, but what was really interesting was they
hadn’t made a whole story out of it, and in point of fact,
we discovered afterwards that they hadn’t seen a whole